'The language we use to communicate with one another is like a knife. In the hands of a careful and skilled surgeon, a knife can work to do great good. But in the hands of a careless or ignorant person, a knife can cause great harm. Exactly as it is with our words'. Unknown source Words can have a huge impact on a reader. They can make them laugh, cry and of course buy. If you aren’t a ... [More]
Kestrel reports social marketing boost
January 23, 2013 By
Leading PVC-U and PVC-UE building products manufacturer Kestrel has seen a significant boost in its online visibility through a variety of social media. Together with a dedicated PR campaign, Kestrel has utilised a variety of social media platforms to increase brand awareness over the past year. Working with an outside contractor, the company has already built a significant following through ... [More]
Kestrel all of a Twitter for social media
June 8, 2012 By
Kestrel all of a Twitter for social media Leading PVC-U and PVC-UE building products manufacturer Kestrel is reporting a boost to its online visibility after launching the brand on a number of social media platforms. Kestrel sales and marketing director Simon Reynolds decided to test launching the brand on Facebook, Twitter, Linkedin, Google+ and a blog at the end of 2011. He admitted to ... [More]
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