“There Is Only One Thing In The World Worse Than Being Talked About, And That Is Not Being Talked About." Oscar Wilde If you are a business owner or working for a small or medium sized business, and are contemplating public relations for the first time then, done correctly, PR could be the rocket fuel for your business. While PR is regarded as essential for larger ... [More]
The price deficit of marketing
July 25, 2013 By
As studies show that marketing ignorance is costing British businesses dear, Tony Crutcher looks at how to stretch spend and make sure any outlay reaps greater dividends. The lack of understanding in marketing is costing Britain’s SMEs more than £25,000 PA according to two new studies. Research by Wolters Kluwer has found the majority of Britain’s 4.8 million business owners are confused ... [More]