Accord PR
Get your newsletter right and you will have an effective customer retention and referral tool all rolled into one. 1) Newsletters can help you keep customers: It’s estimated that 68% of customers leave because they think you don’t care. Whether you are in a B2B or B2C market, sharing information in your newsletter helps to build trust and establish rapport. It also helps to keep your company in ... [More]
A picture is worth a thousand words, so the saying goes, but it is isn’t it? When trying to get a story published, whether it be in a newspaper or magazine, a picture is worth its weight in gold. For an editor who has to fill space on a paper, to one that has to sell magazines, a picture can make or break a story. Given the choice between one article which is accompanied by a picture to one that ... [More]
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