The secret to creating a killer newsletter

Did you ever had friends who did nothing but talk about themselves, and were always bragging? You notice I speak in the past tense there, while I’m guessing the answer is yes, I would also guess that that person is no longer a particularly close friend? I’m no mystic, that behaviour would bore the best of us, however, when creating customer newsletters, so many businesses fall into the trap ... [More]

Five tips for newsletter marketing

news

Get your newsletter right and you will have an effective customer retention and referral tool all rolled into one. 1) Newsletters can help you keep customers: It’s estimated that 68% of customers leave because they think you don’t care. Whether you are in a B2B or B2C market, sharing information in your newsletter helps to build trust and establish rapport. It also helps to keep your company in ... [More]

North Wales launch of UK’s first Crowdfunding Options app

A unique app to help business owners source funding has been launched in North Wales by Williams Denton and The Corporate Finance Network  (CFN). The Crowdfunding Options app, which is the first of its type, is designed to help business owners determine which crowdfunding websites may be most suitable for them. Developed by The CFN, the app was launched at the Conwy Business Centre this week ... [More]

Small business PR: The power of mobile

Killing the best part of an hour in Crewe Station after letting the ‘train take the strain’ on the day of the iPhone 5S and 5C launch, was a great lesson in why Apple profits are growing. Looking around the waiting room, all but two fellow travellers were on their iPhones (or iPhone looky-likeys). None of them were making a call, rather they were texting, playing games, answering emails, ... [More]

Clwyd community called upon for Christmas card designs

Christmas dog

Schools and community groups across the Vale of Clwyd are being asked to show their artistic side. Denbigh based Artisan Windows, Doors and Conservatories is asking for schools, community groups and the general public to get involved in its competition – to design a Christmas card. The competition will be split in to two categories, under 12s and over 12s, with one winner chosen in each. The ... [More]

Kestrel’s all Wight

A leading PVC-U and PVC-UE building products manufacturer is celebrating after securing two new contracts in the English Chanel. Kestrel has added two new registered installers to its books– Stylish Plastics and Island Windows – on the Isle of Wight. The two companies will now provide Kestrel’s fascia boards, bargeboards, window boards, cladding, siding and window trims to islanders. This ... [More]

PVC-U manufacturer support 50 mile recumbent trike race

A PVC-U and PVC-UE manufacturer is leading the way in supporting a young man with a rare, genetic disorder who will be tackling the biggest ride of his life and on three wheels. Kestrel is now calling on other businesses to back Barry Rice, who was diagnosed with Friedreich's Ataxia in January this year. Friedreich's Ataxia is a neurodegenerative, multi-system, life-shortening disorder; with ... [More]

North Wales food producers cut waste and benefit community

Businesses in the food and produce sector in North Wales are being called upon to help reduce landfill and support those in need through an innovative community food network. FareShare North Wales, based in Llandudno Junction, works with food manufacturers, local suppliers and supermarkets taking surplus food and using it to help support 44 community groups across North Wales. In 2012 ... [More]

What is it really like being a journalist?

There is a wonderful, romantic myth about journalism that persists. It involves well-seasoned (and possibly oiled) reporters sitting around in bars, spending endless hours speaking to contacts in order to ferret out a gem of a story. It may have been true once (if so, sadly I missed this golden age) but today’s journalists are a different breed. They have deadlines, and lots of them, in fact ... [More]

Businesses needed to help police with fundraising heist

Businesses are being asked to play cops and robbers in a police chase with a difference. Organised by Mold Police Station Sergeant Andy Massey, plans for a 7k run from the top of Moel Famau to Mold Police station are in full swing. The run, in aid of Mold Community Hospital League of Friends will raise funds for a new X-Ray machine. With Cytec and Hill & Roberts Chartered Accountants ... [More]